Catford CC Equipe / Banks is one of the only elite cycling teams in Britain and supported by world renowned fashion designer Jeff Banks
our production team were tasked with creating a range of stylised, contemporary and engaging content for the teams digital campaign.
'we opted for high profile, ott hyper zoom transitions to really give the
movement and pace. we wanted the visual experience to suggest that the viewer was almost cycling
story so wanted to keep the pace up! not bad for a single day shoot!'
nicky cook, head of production