Salon QP logo

THE UK’S PREMIER LUXURY WATCH FAIR HOSTED YEARLY AT LONDON'S ICONIC SAATCHI GALLERY

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PARADISE LONDON’S BRAND TEAM WERE APPOINTED TO LOOK AFTER THE TELEGRAPH’S SALON QP REBRAND AHEAD OF THEIR 2017 SHOWCASE AT THE SAATCHI GALLERY IN WEST LONDON. OUR CAMPAIGN WORK COVERED ALL ASPECTS OF DESIGN, DIGITAL, VIDEO AND ANIMATION.

'THIS SINGLE PIECE OF CONTENT IS THE BEST TRADE VIDEO WE'VE EVER HAD IN THE COMPANY.'

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Show Manaher, The Telegraph Events

OUR WORK AS SEEN IN THE DAILY TELEGRAPH, 2017 SHOWCASING THE SALON QP PROMO ARTWORK

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4th August 2017

Our Approach

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OUR DELIVERABLES LIST FOR THE SALON QP BRAND WAS EXTENSIVE ACROSS ALL CREATIVE MEDIUMS. OUR RESEARCH AND ANALYSIS WITH HIGHLY METICULOUS ENSURING THAT THE INITIAL CORE VALUES AND PRESENCE WAS MAINTAINED YET ENHANCED. OUR NEW LOGO POSITIONING RAN ACROSS PRINTED ADVERTISING AND THROUGH TO HIGH END ANIMATED CONTENT. OUR BRAND TEAM ARE IN PLANNING TO SHOOT THE NEXT EVENT.

DELIVERABLES AND ASSETS

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our final input across the campaign covered full logo design and style guides, an intensive range of printed advertising material and signage, v ideo content and animation both pre and post event, coupled with digital assets and online branded content.