Be at One partner with Jack Daniels to launch JD Tennessee whiskey campaign.

Paradise London were brought in to look after content throughout the rollout across the UK.

Paradise London jack daniels
Paradise London jack daniels
Paradise London jack daniels

A range of print and digital collateral to support the collaboration.

2018

Paradise London Jack Daniels
Paradise London jack daniels
Paradise London Jack Daniels
Paradise London Jack Daniels

Our approach

When working with dual-branded collateral, it’s essential for us as an agency to understand the approach and KPI for the client. We were able to work creatively with extensive bottle shots and fuse these with some fantastic in-bar photography to develop a range of firey advertising assets for the brand. One of many dual branded campaign initiatives we worked on for Be At One.

Paradise London jack daniels