By segmenting Kent into its main attractions, we were able to produce audience specific content.
4 edits. 6 demographics. 10 locations. Thousands of impressions.
We worked closely with the Visit Kent team to develop a campaign that hit multiple different travel enthusiasts. From breweries to submarines & castles to cliffs, these 4 short social edits reached hundreds of thousands of users across social in the task to raise tourism.
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