Paradise appointed creative production agency for exclusive live music events at The Arts Club, Mayfair.
The Arts Club was founded in 1863 by men of vision in order to provide a haven for those people who had professional or amateur relationships with the Arts, Literature or Sciences and it has provided this hospitality and friendship ever since. In 1896, the Club relocated from its original home on Hanover Square to its present elegant 18th Century townhouse at 40 Dover Street, affording its members a comfortable and impressive base in Mayfair. It has survived two world wars, including a direct hit on the building during the Blitz of 1940. In the course of its existence the Club has included amongst its members many outstanding figures in the history of art, literature and science: writers such as Charles Dickens, Wilkie Collins and Thomas Hughes; musicians such as Paolo Tosti, Charles Halle and Franz Liszt; artists such as Frederic Leighton, Walter Sickert, John Everett Millais, Auguste Rodin and James McNeill Whistler, as well as an array of pre-eminent surgeons, solicitors and professionals.
In September 2011, the Club re-launched after undergoing a complete renovation, transforming it into a truly venerable institution. The principal areas of interest amongst the current members are: art, architecture, fashion, film, literature, music, performance, photography, science, theatre and media. It proudly continues to be a hub for creative and entrepreneurial patrons to come together to meet, exchange ideas, dine and participate in the varied events, and the Club has reclaimed its place at the heart of contemporary cultural life in London.
We are extremely proud to be working with the club’s in-house marketing team to shoot weekly live performances and content for the venue. The Arts Club stage has been graced by some of the world’s hottest musical talent (Jocelyn Brown, Jess Glynn, Idris Elba, Jessie Ware, Mark Ronson, Annie Mac, Elderbrook, Groove Armada to name but a few.)
“Given our roots in the music and branded content space – this seemed like the perfect collaboration. We’re really pleased to be working with such a prestigious venue and with some fantastic musical talent.”
Nick Jekyll – Creative Director
“The Art’s Club attracts a roster of such top-line talent, we can’t wait to see who else is in store as we continue our relationship with the team.”
Nicky Cook – Head of Video & Production
Paradise’s branded content can be viewed on the club’s Instagram here – and is soon to be showcased on our ‘creative’ portfolio area at www.paradise:7890. Keep your eyes peeled.