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DC Comics x Superman

Heroic merch for the world’s biggest super fans.

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For the most heroic brand on Earth, only super will do.

We partnered with Warner Brothers to design, develop, and produce a bespoke range of retail merchandise for the DC Comics character universe. The range includes story-led items that extend the DC Comics adventure beyond the shows and into fans’ everyday worlds.

Our 2025/26 range.

We produced and manufactured branded merchandise for the DC Comics: Universe of Light experience, now live at The Gaylord Texan Resort, USA. The range includes a collection of Superman-inspired products including custom apparel, capes, pin badges, key rings, notebooks and water bottles, all designed to celebrate the world’s most iconic Super Hero & promote the release of the new 2025 Superman movie. This sits alongside a wider lineup of other DC Comic character merchandise created for the Universe of Light experience by Paradise.

A fully bespoke and cohesive range, built for the everyday super hero.

We elevated the quality and creativity of the merchandise for the DC Comics: Universe of Light, working closely with the Warner Brothers & Gaylord Hotels to design a range of high-impact products. Our team delivered a diverse collection of merchandise designed to resonate with fans of all ages, manufactured across the UK, Europe and China, and distributed across the US.

A scalable product range offering accessible, mid-tier, and premium price points.

Our merchandise ranges from affordable keepsakes to highly sought-after collectibles, all available to purchase as super fans, families & holiday-goers exit “through the gift shop.”

Our work in action

Ready to level up your brand or campaign?

Get in touch with our team for support on your next project or campaign. Book a consultation with our creative department here:
enquiries@paradise.london