DC Comics x Superman
Heroic merch for the world’s biggest super fans.

For the most heroic brand on Earth, only super will do.
We partnered with Warner Brothers to design, develop, and produce a bespoke range of retail merchandise for the DC Comics character universe. The range includes story-led items that extend the DC Comics adventure beyond the shows and into fans’ everyday worlds.








Our 2025/26 range.
We produced and manufactured branded merchandise for the DC Comics: Universe of Light experience, now live at The Gaylord Texan Resort, USA. The range includes a collection of Superman-inspired products including custom apparel, capes, pin badges, key rings, notebooks and water bottles, all designed to celebrate the world’s most iconic Super Hero & promote the release of the new 2025 Superman movie. This sits alongside a wider lineup of other DC Comic character merchandise created for the Universe of Light experience by Paradise.

A fully bespoke and cohesive range, built for the everyday super hero.
We elevated the quality and creativity of the merchandise for the DC Comics: Universe of Light, working closely with the Warner Brothers & Gaylord Hotels to design a range of high-impact products. Our team delivered a diverse collection of merchandise designed to resonate with fans of all ages, manufactured across the UK, Europe and China, and distributed across the US.



A scalable product range offering accessible, mid-tier, and premium price points.
Our merchandise ranges from affordable keepsakes to highly sought-after collectibles, all available to purchase as super fans, families & holiday-goers exit “through the gift shop.”

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0 100 +
SKU’s -
0 75 k
Products produced -
0 4
Hotels across the US -
0 1
Super Dog
Ready to level up your brand or campaign?
Get in touch with our team for support on your next project or campaign. Book a consultation with our creative department here:
enquiries@paradise.london